Media Advisory: National Media Education Week 2007 kicks off with an “e-Parenting” theme

October 31, 2007

Ottawa – Media Awareness Network and the Canadian Teachers’ Federation will host National Media Education Week 2007 opening ceremony in Ottawa on November 5, 2007.

The goal of National Media Edu cation Week is to promote media literacy in homes, schools and communities across Canada. This year’s theme —“e-Parenting”— encourages the active involvement of parents in their children’s cyberworld.

Research by Media Awareness Network clearly shows that parents want help in guiding their children’s Internet use and that adult involvement has a positive effect on kids’ online behaviour. In response to these findings, MNet is launching a new French-language “e-Parenting” online program – Devenir e-Parent: Un tutoriel pour suivre vos enfants en ligne. MNet released a complimentary school-based workshop program – Parenting the Net Generation – during National Media Education Week 2006, with support from Bell Canada and the Canadian Home and School Federation.

The opening ceremony for National Media Education Week 2007 and the inaugural demonstration of Devenir e-Parent by parents and children will take place on Monday, November 5, 2007.


10:00 AM to 10:20 AM: Opening ceremony
10:20 AM to 11:00 AM: Demonstration and refreshments Where:St-Laurent Public Library (613-748-1531)
515 Côté Street , Ottawa, ON K1K 0Z8 MAP


St-Laurent Public Library (613-748-1531)
515 Côté Street , Ottawa, ON K1K 0Z8 MAP


Royal Galipeau, MP Ottawa-Orleans
Paul Taillefer
, Vice-President, Canadian Teachers' Federation / President, Association des enseignantes et des enseignants franco-ontariens
Cathy Wing, Acting Executive Director, Media Awareness Network
Sarah Crawford, Chair, Media Awareness Network
Mirko Bibic
, Chief, Regulatory Affairs Bell Canada

Media Awareness Network ( is a Canadian not-for-profit centre of expertise and excellence in media education. MNet’s vision is to ensure children and youth possess the necessary critical thinking skills and tools to understand and actively engage with media.

Canadian Teachers’ Federation ( speaks for 220,000 teachers in Canada as their national voice on education and related social issues. CTF membership includes Member organizations in every province and territory in Canada as well as an Affiliate Member in Ontario.



Cathy Wing, Acting Executive Director - Media Awareness Network,

613-224-7721, ext. 227, [email protected]

Francine Filion , Director of Communications, Canadian Teachers' Federation,
613-232-1505, ext. 630, [email protected]

National Media Education Week 2007 sponsors:

Presenting (Gold) sponsor

  • CTVglobemedia

Silver sponsors

  • Bell

Bronze sponsors

  • la Régie du Cinéma
  • S-VOX

Devenir e-Parent was made possible by financial contributions from the Francommunautés virtuelles program at Industry Canada and Bell Canada.